31 Reasons Why You Should Choose Sitecore!
10 min read
Not 5, Not 10, But 31 Reasons Instead!
Having worked on many enterprise level solutions since 2015, we understand just how important finding the right CMS and DXP is for your business’ online digital presence. With so many options to choose from, it's no simple task.
Here at Cold Banana, we've worked on and reviewed many CMS' and DXP’s in our time, but today we’re here to talk about the many benefits Sitecore brings to the table!
So why choose Sitecore as your business' Content Management System or Digital Experience Platform?
We could list off 5 or even 10 reasons but that's just not enough… so here's 31!
Sitecore AI - One Platform, Unlimited Possibilities
Reason 1: Sitecore AI
Sitecore AI gives global marketing teams the power to launch high impact campaigns at pace, personalise content for any audience, and refine every digital touchpoint with confidence. Driven by agentic AI, the platform removes friction and helps marketers deliver meaningful results faster.
Reason 2: Built for Simplicity
Sitecore allows your business to work from a single intuitive interface with a clean and connected user experience that makes creating and measuring digital experiences feel effortless.
Reason 3: Built for Freedom
Shape your tech stack your way. Sitecore offers customisable SaaS that integrates smoothly, adapts to your needs, and scales as your organisation evolves.
Reason 4: Built for Speed
Move from idea to application to execution at pace. Agentic AI and a modern SaaS foundation help you launch and optimise content and campaigns with far greater agility.
Reason 5: Built for Power
Drive measurable impact with an intelligent platform that lifts conversions and supports smarter marketing decisions across the board.
Content Management System - Manage, design and deliver experiences that grow with your ambition
Reason 6: Create manage and scale with speed
Visual authoring and instant publishing allows you to adapt quickly as priorities shift. Marketers can create and launch content in minutes which keeps momentum high and delivery smooth.
Reason 7: Personalise Every Interaction
Engage every customer in a way that feels relevant, consistent, and personal. Built in personalisation and testing give teams the tools to deliver meaningful experiences at scale which strengthens engagement and improves conversion.
Reason 8: Grow with Confidence and Control
Build on a platform that is always dependable and ready to grow. Sitecore CMS combines enterprise level stability with agentic AI and central governance so you can scale without unnecessary friction or risk.
Digital Asset Management - Turn digital assets into creative momentum
Reason 9: Centralised asset library
Bring every file image and video into one organised searchable location, giving global teams instant access to approved, brand consistent assets whenever they need them.
Reason 10: AI tagging and smart search
Reduce the time spent hunting for files. Intelligent tagging and automated metadata make it possible to locate assets in seconds which frees teams to focus on creativity.
Reason 11: Built in rights and brand governance
Manage permissions, approvals and expiry dates with ease so your brand stays protected and compliant throughout every stage of production.
Reason 12: Cross channel delivery tools
Push assets straight into campaigns, websites or social channels from a single source. This keeps delivery consistent and helps teams move faster across every touchpoint.
Content Operations - An end to end content engine that keeps projects aligned, efficient, and measurable
Reason 13: Create with structure and confidence
From planning to publication your teams stay coordinated with built in visibility that makes collaboration clear and stress free. Content flows continuously, reviews stay simple and everyone knows what comes next.
Reason 14: Connect strategy to execution
Bring clarity and discipline to content planning. Built in AI helps teams prioritise the most valuable work, optimise effort, and link every asset to measurable business outcomes.
Reason 15: Smarter collaboration across teams
Central governance combined with smart automation allows teams to operate independently while remaining fully aligned with global marketing and the wider brand.
Reason 16: Connected workspace
Plan, create and approve in one collaborative space that keeps every project and campaign on track.
Reason 17: Automation and insights
Automate repetitive tasks including assignments, approvals and publishing. AI then surfaces performance insight that shows teams where to invest for stronger results.
Audiences and Intelligence - Turn data into decisions and awareness into understanding
Reason 18: Unified customer profiles
View every behaviour and preference in one place so teams have the context they need to engage your customers with confidence.
Reason 19: Predictive insights and segmentation
Identify your highest value audiences, and anticipate what they need next. Build smarter strategies supported by AI powered foresight.
Reason 20: Real time activation
Put your data to work instantly across every channel and campaign to deliver relevant messages when it matters the most.
Reason 21: Secure data governance
Protect customer trust by using data responsibly. Enterprise grade controls support transparent consent management and robust privacy practices.
Conversion Optimisation - Deliver fast accurate and engaging experiences that customers love
Reason 22: Smart search and recommendations
Help customers find what they need quickly while increasing engagement and loyalty with intelligent content discovery.
Reason 23: Real time personalisation
Respond instantly to behaviour context and preference. Show every visitor what matters to them in their moment of intent.
Reason 24: Continuous optimisation
Test, refine and evolve every interaction to build sustained performance gains across all channels.
eCommerce - Deliver buying experiences that grow with your business
Reason 25: Build commerce your way
Create buying journeys that reflect how your business operates. Convert interest into action and turn new visitors into repeat customers through fast and connected commerce that adapts as you grow.
Reason 26: Make every buying journey feel connected
Meet each buyer with a personalised and consistent experience. Equip your teams to launch new journeys quickly and optimise them as insight grows.
Reason 27: Save resource and reduce complexity
Sitecore’s cloud native foundation delivers reliability, speed and security. This frees your teams from infrastructure challenges so they can focus on innovation.
Established and Enterprise Ready - Since the turn of the millennium, Sitecore has powered standout digital experiences globally
Reason 28: A Global CMS and DXP
With over 1700 employees and offices in thirty two locations worldwide, Sitecore powers the digital presence of over 3000 brands.
Reason 29: A Wealth of Resources
Whether it’s Sitecore’s own learning programmes, or insight from a global community of over 20,000 developers, there is no shortage of knowledge when it comes to getting the most from your Sitecore powered solution.
Cold Banana and Sitecore - A Certified Sitecore Partner
Reason 30: A Certified Sitecore Silver Partner
As a certified Sitecore Silver Partner agency, we at Cold Banana have the knowledge and expertise to deliver you a Sitecore development and Sitecore powered digital solutions that’ll drive business success.
Reason 31: Your One Stop Agency for Sitecore
Covering all things Sitecore, Cold Banana is the one stop agency for setting up your Sitecore solution, ensuring it continues to run as smoothly on day 1000 as it does on day 1.
Our Sitecore services include Development, Sitecore Support, Migrations from other CMS’, Accessibility audits, Search Engine Optimisation, Conversion Rate Optimisation, Data and Analytics, and eCommerce platform development.
Summary
There you have it, a snapshot of why Sitecore should be your CMS & DXP of choice. If you’re still undecided, our team of experienced developers and strategists at Cold Banana are here to discuss how Sitecore can make a difference and drive growth and sales for YOUR business.
Already know that Sitecore is THE commerce platform for you? Get in touch today to discuss how Cold Banana can help you take the next step towards growing you business with a Sitecore powered digital solution!
At Cold Banana, we've been helping businesses like yours thrive since 2015. Our expertise span across custom web development, seamless integrations and user-friendly platforms.
If you'd like to learn more about how we can support you, get in touch.