Why is Cold Banana’s logo a polar bear?
(7 min read)
As this blog goes live, it is International Polar Bear Day. A day that shines a light on one of the most resilient and remarkable animals on the planet. Today we answer a question we are often asked by new clients and partner organisations…
Why is Cold Banana’s logo a polar bear?
In a world of abstract logos and predictable tech branding, we chose something bold, distinctive and purposeful. Some may think that choosing an animal for a logo is a gimmick, but to us the polar bear is a symbol. A symbol of how we think, how we build and how we partner with ambitious organisations.
What does Cold Banana’s polar bear logo symbolise?
Polar bears thrive in extreme conditions. They are powerful, agile and built for performance. That combination resonates deeply with how we approach complex digital solutions in the .NET space.
In the wild, polar bears are categorised as Vulnerable per the IUCN Red List. This aspect of the polar bear is reflected in our service offering. It is extremely rare to find one agency with true .NET expertise that is able to apply this knowledge within the wider web development ecosystem and across industries.
As .NET tech experts, we operate in a specialist ecosystem where precision, scalability and performance matter. We build enterprise grade solutions using platforms such as Umbraco, Sitecore, Kentico and Optimizely to design and engineer systems that are technically robust, secure, and future ready.
Strength and durability of digital solutions matters. A polar bear’s physical power is reflected in the structural integrity of the platforms we create. From large scale Umbraco builds to complex integrations across CRM, ERP and marketing automation systems, our work is engineered to perform under pressure.
Agility matters just as much. Despite their size, polar bears can move with speed and intent. In the same way, our teams adapt quickly to changing requirements, evolving roadmaps and multi market demands. Whether delivering a full website rebuild, a CMS migration or performance optimisation programme, we combine strategic thinking with technical execution.
Then there is composure. Polar bears are calm in hostile environments. In digital transformation projects, that quality is invaluable. Deadlines shift. Scope evolves. Stakeholders change direction. We remain cool headed and solutions focused, even in the most high pressure environments and industry applications.
How do the characteristics of a polar bear translate into the services Cold Banana delivers?
At Cold Banana, we bring every aspect of the polar bear to the services we deliver. We support partners across sectors including education, healthcare, hospitality, finance and more; with our work also spanning a variety of CMS platforms and technology stacks. The sectors and tools may change, but the mindset remains consistent.
As an Umbraco Gold Partner, our relationship with Umbraco demonstrates our depth of expertise within the .NET ecosystem. We are also recognised as a Gold Umbraco Contributing Partner for 2025, with this status representing our commitment to ongoing contribution, certified knowledge, and a proven track record of delivering high performance Umbraco solutions.
Alongside Umbraco, we engineer powerful digital experiences using Sitecore, Kentico and Optimizely. Each platform requires technical discipline and strategic clarity. Each project demands careful architecture, integration and optimisation.
Built for cold environments and competitive markets
Polar bears are built for cold climates. Cold Banana is built for complex digital environments. The colder the challenge, the more focused we become.
In competitive markets, organisations like yours can no longer rely on simple websites. You need an enterprise ready digital platform that can scale, integrate, personalise and convert. That is where our .NET expertise, CMS specialism and performance mindset converge.
Discover more about Cold Banana
International Polar Bear Day is a reminder that resilience, adaptability and focus matter. They matter in nature and they matter in business and web development.
If you are exploring your next digital transformation, planning a CMS migration or reviewing the performance of your current platform, take a closer look at how we work.
Learn more about our culture and what drives us or explore our story at our About Us page.
At Cold Banana, we've been helping businesses like yours thrive since 2015. Our expertise span across custom web development, seamless integrations and user-friendly platforms.
If you'd like to learn more about how we can support you, get in touch.